Nothing PersonalBrand Identity / 2025
@Pentagram
Role: 2D Motion Design, Design Development
“Nothing Personal” is an editorial and cultural media platform created under Mozilla Foundation. Rather than being a traditional product brand, it functions as a sub-brand and digital magazine that explores topics such as privacy, AI, internet culture, surveillance technology, and digital ethics through a more creative and culturally driven lens. The platform extends Mozilla Foundation’s mission of building a more open, human-centered internet by collaborating with artists, writers, technologists, and independent creators to spark conversation around the future of technology and society.